About Veloretti

Learn what we are all about

Veloretti was founded in Amsterdam in 2012 when Ferry Zonder couldn’t find a lightweight, stylish and timeless city bike for his daily commute. So he made his own.

From these early beginnings, Veloretti has since grown into one of Europe’s leading direct-to-consumer bike brands, driven by the goal of making people’s daily commute a joy with smart, well-designed bikes that change how we get around.

All Veloretti bikes are designed in Amsterdam and handmade in Europe. City and Kids bikes ship to 27 countries in Europe and the UK, and Electric bikes to the Netherlands, Germany and Belgium. Veloretti’s roots are in Amsterdam with a brand store in De Pijp and test rides available through partner locations in Antwerp, Berlin, Düsseldorf, Hamburg and Munich.

Forever Forward.

Latest Veloretti news

Veloretti launches Ivy and Ace Two

The seamless blend of fully-integrated functionality and a modern, refined aesthetic has already been awarded the 2023 Red Dot Design Award

Veloretti joins the Pon.Bike family

Direct-to-consumer bike brand to continue operating independently in Amsterdam

Veloretti and Scotch & Soda release limited-edition collaboration

‘Amsterdam Proof’ rainwear and bikes designed for rainy days

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