On 4th December, we introduced The Amsterdam Connection with Veloretti and Baskèts, a community-driven launch that brought together an inspiring mix of editors, creators, photographers, and long-time friends at Baskèts De Pijp. The evening reflected the spirit of the city, celebrating a partnership between two brands that have been part of Amsterdam’s everyday rhythm since 2012.
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At the centre of the evening was the unveiling of the limited Veloretti Electric Ace Two bikes, marking the meeting point of Veloretti’s modern design and Baskèts’ streetwear sensibility. Amsterdam style is defined by contrast: street and sophistication, heritage and progress. This collaboration reflects that balance.
Throughout the evening, guests explored the Electric up close, taking in the details and design cues behind the bike. The atmosphere was warm and understated, shaped by the creative energy shared by both brands. It became a moment for cultural voices, from stylists to interior creators, to connect with the teams behind the collaboration and experience The Amsterdam Connection first-hand.
The story continued online through a joint giveaway, extending the connection beyond the physical event and allowing the wider community to engage with this limited release. Thank you to everyone who joined and supported the first chapter of this partnership.
This first edition sets the tone for an ongoing celebration of Amsterdam’s design culture.
